Brand | Live Action

Nature in Balance

Japanese Monozukuri: A relentless pursuit of perfection, meticulous attention to detail and commitment to quality. 

We were delighted when APCO reached out for to us for another opportunity to partner up and deliver a video for their client, Suntory. Suntory is global leader in consumer goods and they needed something that would tap into the heart of their methodology – Monozukuri craftsmanship. Enter the distillery at Maker’s Mark. They’re not only one of the best known brands in whisky, but they’re a perfect example of how companies can implement sustainability practices that strike a balance between business and nature. 

Located in Marion County, Kentucky – we brought in scenes that showed how they’re protecting the very watershed that brings a high-quality grade to their whisky. By showing the positive impact these practices have on not only the distillery but those working on the grounds – we think this spot brings to life the mission behind Suntory’s Monozukuri campaign.

Date:
Turnaround Time:
1 Week
Post Production:
Relative.
Agency Partner:
APCO Worldwide